The 5 Best Website Platforms for Small Businesses

The 5 Best Website Platforms for Small Businesses

Small businesses are the backbone of any economy. As such, they must have access to the best tools and resources available to them. That’s why we’ve put together a list of the five best website platforms for small businesses. These website builders are easy to use, affordable, and packed with features that will help your business grow.

Over 4.6 billion internet users and 1.8 billion websites were recorded worldwide in 2021. This staggering number shows the immense power and potential of the internet. In addition, it underscores the importance of having a website for your business. Not only is it a great way to reach new customers and grow your brand, but it’s also an essential part of any great marketing strategy.

Below we’ve put together a list of the five best website platforms for small businesses. These platforms are affordable, easy to use, and packed with features that will help your business grow. So if you’re looking to build a new website or switch to a new platform, be sure to check out these options!

Squarespace

Squarespace is a good website builder for small businesses because it’s easy to use, affordable, and packed with features that will help your business grow.

squarespace-logoPros

  • user-friendly interface
  • Great e-commerce features
  • Customizable templates
  • Affordable starting price, $14/month

Cons

  • Lack of advanced marketing tools
  • It doesn’t support third-party apps, extensions, and plug-ins

Wix

Wix is a good website builder for small businesses as it’s easy to use, has a wide variety of templates to choose from, and focuses specifically on small businesses.

wix-logoPros

  • Easy to use interface
  • Wide variety of templates
  • Focused on small businesses
  • Extra features

Cons

  • The free plan includes Wix branding
  • Only paid plans enable analytics and tracking
  • Premium plans are for one site only

Weebly

Weebly is simple to set up, and you can create a website in minutes. You also have great flexibility in design and can easily add features like blogs, forums, and stores.

weebly-logoPros

  • The website editor is easy to use
  • Can build and manage sites from mobile devices
  • Great design flexibility

Cons

  • Limited blogging tools
  • Must pay for personal domain
  • Pay for additional customer support

Shopify

Shopify is an excellent platform for businesses looking to start selling products online. It has all of the features you need to get started, and it’s easy to use. But, of course, you can also add on additional features as required.

shopify-logoPros

  • Easy to use
  • Wide variety of features
  • Affordable

Cons

  • The fees can add up over time
  • Making site changes can be challenging
  • Lots of competition on Shopify

WordPress

Small businesses heavy on blogging should consider WordPress for an affordable and user-friendly website platform.

wordpress-logoPros

  • SEO
  • Plug-ins make site customization easy
  • Reliable security features

Cons

  • Plug-ins can slow down site speed
  • Not as user-friendly as some other website builders
  • Can attract hackers due to being an open-source platform

Takeaways

WordPress, Weebly, Wix, Shopify, and Squarespace are the five best website builders for small businesses. These platforms have unique benefits and drawbacks that small business owners should consider when making their website decisions. The biggest thing is to choose an affordable, accessible platform to use that fits the branding goals of the small business.

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