Blog Archives - SEO Toronto

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Stay up to date with the latest digital trends + more.

May 10 2022
Google-Update

5 Major Google Algorithm Updates

By: Anna Bayer

Google keeps updating its algorithm every week, month, or year. Mainly, these algorithm updates are too small to detect; however, sometimes, it introduces a change that absolutely transforms the SEO landscape. But what are Google Algorithms? Google’s algorithm is a complicated system used to provide the best results from its search index. In this...

May 05 2022
Top 5 free SEO tools

Top 5 free SEO tools

By: Anna Bayer

Looking for some practical and powerful tools for SEO without any cost? There are several free SEO tools in the market, but not all are useful; some can be junk. That’s why we have brought to you only the best and most useful free tools that will help you to make your website rank...

Apr 14 2022
The 5 Best Website Platforms for Small Businesses

The 5 Best Website Platforms for Small Businesses

By: Anna Bayer

Small businesses are the backbone of any economy. As such, they must have access to the best tools and resources available to them. That’s why we’ve put together a list of the five best website platforms for small businesses. These website builders are easy to use, affordable, and packed with features that will help...

Mar 14 2022
What does YMYL stand for in SEO?

What does YMYL stand for in SEO?

By: Anna Bayer

Ever wonder what would happen if you searched for a first aid procedure, but all you find is a hockey game score? That’s not a useful search result during an emergency, right? The web world has a vast content that anybody could imagine, but all that glitters is not gold. It’s evident that some...

Feb 08 2022

What is a Google Penalty?

By: Anna Bayer

Ever heard about a penalty in ice hockey? Yes, a player or team is punished for an infringement of the rules. Google applies the same logic to punish websites that have done something wrong. We are aware that SEO is a complicated campaign. At times, we can get the website penalized by a Google...

Dec 23 2021

HTTP Status Codes

By: Anna Bayer

What are HTTP status codes? HTTP (Hypertext Transfer Protocol) is a protocol used by clients and servers to transmit and exchange data. HTTP status codes are part of this communication process. HTTP status codes are responses that a server returns at the request of a search engine. To make it simple, when you visit...

Nov 03 2021

Difference between white hat and black hat SEO

By: Anna Bayer

As you begin to increase your Google rankings, it can be tempting to look for SEO strategies that reduce your time to rank well in the SERP results. Black hat and white hat SEO are two very different SEO strategies that give different results. Let’s discuss both strategies and see which ones should be...

Oct 13 2021

What is Omnichannel Marketing?

By: Anna Bayer

Statistics show that a maximum number of shoppers regularly hop across two channels. Rather, they hop across multiple channels while shopping. That’s why an omnichannel marketing strategy is essential for their business. Omnichannel is a channel-based content system used to develop customer information and build high-quality relationships across all channels and touch points. It...

Sep 30 2021

Blogging For Beginners – how to get started with your blog?

By: Anna Bayer

Blogging is the best technique to build a community, share your interests with the world, and make a profit. However, if you want to start a blog, knowing how to do it is essential. To create a blog, you need a clever strategy, or else it can be challenging to make your brand stand...

Aug 26 2021

What is robots.txt?

By: Anna Bayer

Do you know you can tweak and manipulate search engines? Well, not completely, but slightly by using a powerful tool that allows you to present your website to the search engine the way you want them to see it. And that powerful tool is a robots.txt file. Robots.txt, when used rightly, can improve crawl...

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