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May 06 2024

How a Digital Agency Can Help You Win Back Lost Customers

By: Zainab Reza

These days, it is not uncommon for companies to experience customer churn. Customers may leave for various reasons, such as dissatisfaction with products or services, better deals from competitors, or simply a change in their needs. Losing customers can have a significant impact on the success of any business. However, all hope is not...

Apr 04 2024
local SEO company Canada.

7 Things You Need To Run A Successful Local SEO Campaign

By: Zainab Reza

Local SEO is a marketing strategy that targets and optimizes for geographic locations. It involves using specific techniques to improve a business’s online presence in their local area, making it easier for potential customers to find them. Running a successful local SEO campaign requires more than just creating a Google My Business profile and...

Mar 20 2024
local SEO agency in Canada

11 Common Local SEO Mistakes and How to Avoid Them

By: Zainab Reza

Local SEO (Search Engine Optimization) is the practice of optimizing a website to rank higher in search results for local searches. It is an essential strategy for small businesses, brick-and-mortar stores, and any business primarily serving a specific geographic area. While implementing local SEO may seem simple, many businesses make common mistakes that can...

Mar 04 2024
social media agency in Toronto

Gen Z and Social Media: Adjusting Your Marketing Mix for Younger Audiences

By: Zainab Reza

Social media is constantly evolving, and so are the generations that use it. With Generation Z (Gen Z) being the newest generation to enter the market, businesses must adjust their marketing mix to reach this younger audience effectively. Who is Gen Z? Gen Z, also known as Post-Millennials or Zoomers, refers to individuals born...

Feb 21 2024
local Toronto SEO

The Role of Online Reviews and Rating Management in Local SEO

By: Zainab Reza

Online reviews and ratings have become an essential aspect of local SEO for businesses of all sizes. Consumers these days rely heavily on these reviews when making purchasing decisions. This is why it is crucial for businesses to actively manage their online reputation through effective review and rating management. This blog will discuss the...

Feb 13 2024
Google Ads Management in Toronto

Using Negative Keywords in Google Ads for Maximum ROI

By: Zainab Reza

When it comes to running successful Google Ads campaigns, using negative keywords is an essential strategy that every advertiser should implement. Negative keywords are words or phrases that you can add to your ad campaign to prevent your ads from showing up for irrelevant search queries. For example, if you own a pet store...

Feb 02 2024
local SEO agency Toronto

How to Measure Success with Key Performance Indicators (KPIs) in Local SEO

By: Zainab Reza

As a business owner, you are probably aware of the importance of having an online presence for your brand. With more and more consumers relying on search engines to find products and services, it is crucial for businesses to have a strong local SEO strategy in place. But just having a website or a...

Jan 26 2024
Social Media Marketing Services

How Often Should Businesses Really Post on Social Media?

By: Zainab Reza

Social media has quickly become one of the most powerful tools for businesses to connect with their target audience. With over 4.95 billion social media users worldwide, it’s no surprise that companies of all sizes are utilizing these platforms to promote their products and services. One common question businesses ask is how often they...

Jan 19 2024
local SEO agency in Canada

8 FAQs About Local SEO

By: Zainab Reza

Understanding local SEO can prove to be a game-changer for businesses aiming to establish a solid digital presence. This comprehensive guide answers the top 8 frequently asked questions about Local SEO, specifically focusing on how partnering with a local SEO agency in Canada can propel your business to new heights of digital success. What...

Jan 12 2024
Google Ads Specialist Toronto

The Role of a Google Ads Specialist: What They Do and Why You Need One

By: Zainab Reza

Have you ever wondered how businesses get their ads to the top of Google’s search results? Or how certain websites seem to always appear in your social media feeds? The answer lies in the work of a skilled Google Ads specialist. These professionals are experts in running, managing, and optimizing online advertising campaigns for...

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